Evolving Perspectives – Episode 12
December 8 @ 1:00 pm - 2:00 pm CST
Boring presentations, big decks, and lousy content, oh my.
B2B buying has become significantly more digital and remote, yet many sellers still pitch the same old way, and marketers arm sellers with the same old content. There is a significant Engagement Gap between what buyers need and what sales reps and marketers are delivering.
What are you doing differently to “ditch the pitch” and elevate your content in order to sell effectively in an ever more challenging environment??
Join Isabelle Papoulias (CMO for sales enablement provider, Mediafly) and Tom Pisello (the ROI Guy, author, Chief Evangelist for Mediafly, and founder of the research and community organization, Evolved Selling Institute) as they interview analysts and “in the know” sales and marketing leaders on how to create the ultimate Content Engagement Experience (CEx) to engage and inspire buyers to action in this ‘new normal’ of remote selling.
- December 8
- 1:00 pm - 2:00 pmCST
- Event Category:
- Evolving Perspectives
- Event Tags:
- Content Management, Digital Selling, Isabelle Papoulias, Sales Enablement, Tom Pisello, Value Selling
- December 3 @ 8:00 am - 9:00 am CST
- December 10 @ 8:00 am - 9:00 am CST
- December 13 @ 2:00 pm - 3:00 pm CST