If you want to close more sales, you need to meet more sales prospects. It’s that simple.
What is the best way to initiate a relationship with someone new? Conversation.
Buyers are busier than ever. Due to furloughs and layoffs, they now do the jobs of two to three people. Their calendars are full. They don’t have time to consider something (or someone) new… UNLESS, it benefits them somehow.
How to Get Sales Prospects to Meet with You
If you want sales prospects to meet with you and consider you, you must open a dialogue with them and articulate why knowing you will make their lives better. No one really cares why you are different. Buyers only care why you are of more value to them as individuals.
There are two important reasons why sellers who should have more meetings don’t have more meetings.
- First, what they say is not important enough for the buyer to WANT the meeting.
- Second, they don’t actually SAY it; they write it and not very well, either.
Written communication is one-sided. An email does not provide you the opportunity to have “What If” conversations which often lead to meetings.
Conversations Lead to Relationships with Sales Prospects
If you want buyers to trust you enough to buy from you, build a relationship which includes conversation.
Our Door Openers have found that although email/phone/Linked In are all important in initiating new relationships, many more new meetings are secured when decision makers are reached by phone and a conversation takes place.
Sloppy, inarticulate voicemails and language riddled with a meaningless phrase like, “I’d love to meet with you” won’t help you get a meeting.
Be deliberate in the words you choose. Be purposeful in how you ask. And most importantly remember to talk with your prospects!
If you need help figuring out what to say and how to connect, call us. We’ll help you!